We Can Do It! is an American World War II propaganda poster created by J. Howard Miller in 1943 for the Westinghouse Electric company as an inspirational image to boost the morale of female workers. The creator was inspired by a photograph of a woman working in a factory riveting aircraft parts; after much confusion and debate, historians now believe the woman to be Naomi Parker Fraley. The poster is also famously known as 'Rosie the Riveter,' in reference to the song composed in 1942 by Redd Evans and John Jacob Loeb.